The Customer Magazine 1|2010
Need to Get Users Excited About Software
Following its new mantra of solutions with instant value, SAP is transforming itself to be faster and more customer-oriented. SAP Spectrum talks with Jim Hagemann Snabe to find out how the company aims to achieve this.
Touching Lives With Technology
Some of the people who work the phones for Deutsche Post DHL’s human resources hotline are blind. Along with special resources for the visually impaired, they use the SAP ERP Human Capital Management solution to carry out their daily tasks.
Grabbing the Tiger by the Tail
The financial crisis, the drive toward internationalization, and SAP Enterprise Support services were three topics weighing heavily on the minds of SAP user companies in Japan last year.
12.12.2008
Hottinger Baldwin Messtechnik Implements SAP CRM 2007
Hottinger Baldwin Messtechnik (HBM) now handles its customer relationships with SAP Customer Relationship Management 2007 (SAP CRM 2007).
The company is now implementing SAP components for marketing, sales, and analytics at a total of 18 locations worldwide. SAP CRM 2007 is already integrated into HBM’s British subsidiary, which is the global leader in high-tech measurement and testing products. The company is also currently rolling out the application in Scandinavia and the Benelux countries; overseeing the implementation of this project is the SAP partner Sybit. SAP CRM 2007 is to replace the Siebel system HBM has been using for CRM.
According to Frank Hölscher, manager of sales applications at HBM, the company’s users have warmed in particular to SAP CRM 2007’s intuitive interface. In addition to the application’s ease of use, HBM is looking forward to major advantages based on its integration in SAP ERP: Hölscher cites the software’s ability to design end-to-end quotation processes – including product configuration – and eliminate redundant entries of quotations and orders.
Ad
Comment
cforms contact form by delicious:days