May 16, 2012   //  By: Perry Manross

The new head of SAP's cloud unit, Lars Dalgaard, discussed strategy and solutions. (Photo: SAP)

The new head of SAP's cloud unit, Lars Dalgaard, discussed strategy and solutions. (Photo: SAP)

Lars Unveils Cloud Strategy to Customers

On day two of SAPPHIRE NOW, the head of SAP's Cloud unit, Lars Dalgaard, could at last share the company's cloud strategy with customers.

SAP Executive Board member and head of its cloud business unit stated the bold intentions succinctly: “Bring the biggest business apps provider in the world completely into the cloud.” His exuberance was matched only by his confidence: “We are completely ready.” SuccessFactors has brought incredible productivity gains for its customers pre-acquisition. The recently formed Cloud business unit, led by Lars, serves more than 17 million users. Now it looks to serve millions more.

With scale that covers companies of various sizes for a total of 56.8 million product users, Lars believes the company is now ready to take on a whole new wave of users. Lars called on customers in the audience to back him up. They obliged: A representative from joint SAP and SuccessFactors customer Under Armour stood up to attest to how businesses with both SAP and SuccessFactors in their landscape can benefit from the now combined talents and expertise.

To SAP’s expertise and intellectual property, SuccessFactors adds simplicity and speed, a people-centric design, and a beautiful user experience, Lars said. This, in addition to the cost benefits and agility of the cloud. The stage was set for the imparting of a clear strategy.

On the next page, we lay out the cloud strategy across four categories.

Obviously itching to deliver his first keynote at SAPPHIRE NOW, executive board member Lars Dalgaard takes the stage. (Photo: SAP)

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