[ Articles with keyword 'strategy' ]
Need to Get Users Excited About Software
04.03.2010
Following its new mantra of solutions with instant value, SAP is transforming itself to be faster and more customer-oriented. SAP Spectrum talks with Jim Hagemann Snabe to find out how the company aims to achieve this.
Open Letter to SAP Customers
04.03.2010
Bill McDermott and Jim Hagemann Snabe explain the changes in the company’s leadership, their strategy and agenda, and how they want to “set SAP on a better course.”
Improving Customer Satisfaction
03.02.2010
Kazuo Mitsui is in charge of Influence Activities on the board of the Japan SAP Users’ Group (JSUG). He talks about cooperation with the SAP Japan Customer Satisfaction Improvement Team and how they have been able to establish an open dialog between SAP and customers.
EHP: Keeping SAP Up to Date
22.01.2010
What is an Enhancement Package and what advantages do they offer over traditional upgrades? Update SAP ERP 6.0 or upgrade SAP R/3? SAP.info establishes clarity in the complex world of software versions.
Communication is Key for JSUG
01.12.2009
Yutaka Yasunaga is chairman of the Japan SAP Users’ Group (JSUG). SAP.info asked him about SAP Enterprise Support and the main concerns of users in Japan.
Expensive cars – high expectations
27.11.2009
How do you satisfy Porsche customers? They don’t just want to feel like the king. The German car manufacturer has developed a new concept for CRM.
Embracing On-Demand
17.11.2009
His charter is to organize SAP’s on-demand road map for large enterprise customers under a single strategy. John Wookey, executive vice president, Large Enterprise On-Demand, shares his thoughts on this new model and how it can benefit SAP customers.
Processes Keep the Auto Industry Rolling
12.11.2009
On November 10 and 11, 555 participants and 32 partner companies converged on the German capital for the SAP Automotive Symposium. Everyone wants to learn about processes – for developing, manufacturing, selling, and servicing automobiles. SAP.info reports live from Berlin.
Giving Customers a Say
10.11.2009
To accurately plan their investments, companies need to know what software SAP will develop in the future. SAP meets these requirements by discussing ist long-term road map with the user groups and aligning it with customers’ needs.
Fit for a King
07.10.2009
How do you satisfy the customers of luxury products? German car manufacturer Porsche has developed its own approach to customer relationship management, with manufacturers, dealers, and partners focusing on the customer.
